My foray into data-driven dating
Online dating hasn't been going so well for me. This is brought into dramatic relief when my friends sign up for the same sites I'm on and immediately get winks, messages, and the seemingly inevitable dates as my profile languishes in obscurity.
Initially, I decided to take my profile down out of frustration. I gave up on online dating. But then I read that I'm in the Zone of Greatness. And I thought, "OK, ONE more chance." But this time, I'm going to do it differently.
Ever since I heard of that book Marry Him by Lori Gottlieb, I've been troubled by one thing that she says: that things we think are quirky and endearing are actually really annoying to others. I think my online dating profile could be full of these potential landmine.
So this time, I'm going to try to make my profile not be a dating minefield. I'm not leaving it to chance or my instincts. I'm doing it by the numbers.
OK Trends, the number-crunching official blog of OK Cupid, has posted a wealth of data-driven dating advice. And I'm going to follow it as closely as I can.
- Successful profile photos. Smile, look sexy, and yeah, maybe show the cleavage.
- What to say in a first message. Starting it off with "How's it going" gets more responses than "hello."
- How long to make that first message. The data says that a 360-word or longer email will scare a dude off.
I'm going to try to track down more and put this all to the test. I'll let you know how it goes. First step: changing my username. My current username is boring and speaks to a hobby. My new username speaks to a trait and also implies that I am a happy person. I think this is a good move.
Also: Matt, from Online Dating Paradox, is doing a 300 emails in 30 days online dating challenge. If I can get my new profile up, I might join him. But even if I don't, I'll be cheering him on!

March 5th, 2010 - 07:45
Yea, you should definitely join in the fun, the more data we get at the end of this, the more we can all analyze it and pretend to be scientists!
I’m actually one day behind myself, I missed the first of the month due to some of my meticulous testing methods taking a little longer than expected, which I’ll be posting about soon. However, I have already sent 30 messages out so far, 40 once lunch break comes around today, and am tracking it all on a nice fancy spreadsheet, so it should be interesting to see what happens.
March 8th, 2010 - 06:48
Hey I am so excited you are doing this again. I can’t wait to hear your progress.